Through „Made for the modern trails“ campaign we turned into the dark side and presented new Timberland Black Forest collection. We munched black snacks, personalized Timberland shoes, felt the smell of genuine leather touched by the laser, shared discounts on new models and invited customers to take part in our photo contest.
Our influencers and many participants of “Personalize and show your personality!” contest chose symbols that suit them the best. Using the laser engraving technique on the skin – shoes or leather key chains became unique items. It was really great!